SYNNEX diversity paying off in 2014

Computer Products distribution dark days

Many years ago my professional career was primarily working for several computer product distribution companies.  We offered products such as hard disk drives, computer memory, video cards and computer monitors.  They were all specialty items at the time but quickly became commotized where the buyers simply needed availability of a particular part number and the current price (of a hard disk drive, for example).  Fortunately, my particular business unit at each of these companies was focused on a slower sales cycle, yet highly profitable products such as document scanners, document imaging software and optical storage solutions. Law Cypress, International Computer Graphics and Bell Micro were the companies and the business was typically low-margin, high-volume and lazy (quite frankly).  At the time, in the 90’s, there was one company that was a little bit annoying but never amounted to much because they rarely earned the business.  This company was SYNNEX who was known as the low-price, no value-add, awful product knowledge, limited line card distributor.  They were the epitome of distribution scum among many scummy contenders.  In fact the current SYNNEX corporate profile at Yahoo Finance (http://finance.yahoo.com/q/pr?s=SNX+Profile), as of 4/5/14, still reads like their traditional business:

Business Summary

 

SYNNEX Corporation provides distribution and business process outsourcing (BPO) services to resellers, retailers, and original equipment manufacturers (OEMs) primarily in North America. It operates in two segments, Distribution Services and Global Business Services (GBS). The Distribution Services segment distributes information technology (IT) products, such as IT systems, peripherals, system components, software, networking equipment, consumer electronics, and complementary products to value-added resellers, system integrators, and retailers. This segment also offers data center server and storage solutions; and contract assembly services, including systems design, build-to-order, configure-to-order, and assembly capabilities, as well as value added services comprising kitting, reconfiguration, asset tagging, and hard drive imaging. The GBS segment provides BPO services, including customer management, renewals management, back office processing, and IT outsourcing through voice, chat, Web, email, and digital print. The company also provides logistics services consisting of outsourced fulfillment, virtual distribution, and direct ship to end-users; financing services comprising net terms, third party leasing, floor plan financing, letters of credit backed financing, and arrangements; marketing services, such as direct mail, external media advertising, reseller product training, targeted telemarketing campaigns, trade shows, trade groups, database analysis, print on demand services, and Web-based marketing; and online and technical support services. It also has operations in China, India, Japan, the Philippines, Costa Rica, Hungary, Mexico, Nicaragua, and the United Kingdom. The company was formerly known as SYNNEX Information Technologies, Inc. and changed its name to SYNNEX Corporation in October 2003. SYNNEX Corporation was founded in 1980 and is headquartered in Fremont, California.

 

That was then, this is now (perception is everything)

Each company I mentioned above has since seceded to exist as a business or has been acquired for next-to-nothing of its once great market valuation.  Why and why does SYNNEX’s business continue?

Because selling a tangible hardware product such as hard disk drives, computer memory or video display components becomes such a commodity over time that the only thing that matters is ‘price’ and ‘availability’.  Hence, there is no value-add and, therefore, little profit margin.

Since those long-ago days I had not paid any attention to the Company SYNNEX because I just assumed they would eventually become irrelevant and meet the same fate of many of the other computer products distributors.  However, I watch CNBC for several hours every morning to catch up on the daily business news and recently SYNNEX (NYSE: SNX) was in the news so that immediately peeked my interest.  The stock was up something like 15% in the early morning trading and I wanted to know why so I investigated this Company that I once had little regard for.  For the record, SNX’s stock price ended up over 23% for the day of 4/4/14.  But why?

stock price

Changing the corporate DNA dynamics

First and foremost, the obvious reason is that SNX had great financial results in the previous quarter and had solid guidance for the upcoming quarter.  These are the facts, but what drove these great financial results and such optimistic forecasts?  With nothing more than browsing the SYNNEX website for the answers, it’s my personal opinion that they have gone to great lengths to change the corporate DNA from a low-margin distributor persona into a true value-added solutions provider and ‘cloud’ seems to be a key component of this strategy.  A quick look at the SYNNEX corporate website is quite telling of the transformation for the Company.  No longer is a ‘great price on this particular disk drive’ prominently featured on their website.  Rather this language is replaced with language more relevant and value to business consumers such as ‘process services company’ and ‘technology solutions’ (instead of ‘distribution products’).  While it’s clear that SYNNEX still runs their traditional distribution business these corporate DNA changes are significant and ‘cloud’ plays a big part into this.

main page

SYNNEX to the Cloud?

While this might be a bit of a stretch since I don’t know anything other than what’s available on their website about their cloud business, I bet that ‘cloud’ is a significant part of the overall SYNNEX strategy.

technology solutions

For example, only one-click deeper on their website displays a well-organized list of who’s-who in the IT space such as Microsoft, Symantec, Adobe and many others as technology partners for SYNNEX CLOUDSolv Solutions.

cloudsolv

What do you think?  In your opinion is this enough of a good strategy to help SYNNEX be successful in the long run?

Governance Gone! Wild!

While to some the acronym, ‘GGW’ might conjure up beautiful visions of fancy tour buses traveling the country capturing everything in sight on video for the whole world to see (as long as you pay the $9.99 per DVD, or opt for the $19.99 for full-DVD collection, or get their online subscription for $9.95 per month — or whatever it costs), I have just witnessed a different version of ‘GGW’ that is anything but beautiful.  In fact, ‘Governance Gone! Wild!’ is down-right scary!

I just attended several days of the Dreamforce 2012 conference in San Francisco and, as always, I was impressed with the innovation, which is clearly evident at these events.  I was impressed with the creativity of all the Software as a Service (SaaS) applications available built upon the Force.comheroku and/or other Salesforce platform services.  There were apps for this, and apps for that, and apps that work with other apps, and integrated apps.  In fact I’m on “app-overload” right now and tonight, instead of sweet sugar plums dancing through my head, I will most likely have a nightmare about all the possible lack of governance issues that are not being addressed in this quickly-evolving ‘cloud’ environment.  It’s truly like the Wild West!

This is not to say that these SaaS application vendors have overlooked governance issues completely.  In fact I suspect many of them take these items seriously and have built their respective solutions accordingly.  However, I can tell you what is an obvious generalization is the main pitch-points in these solutions is (1) easy user experience with a simple, familiar web-interface and (2) ability for organizations to self-manage or re-configure solutions without the need for costly professional services or software development.  These are not bad pitch-points in the least but what I must say is that conversations seem to rarely dig too much deeper than the surface of some point-and-click functionality and a demonstration or two.  I admire these vendors for their passion to solve very specific needs for enterprise customers and I’m invigorated with their energy to quickly have their Killer SaaS app deployed and being utilized by their customers to improve operational efficiencies.

Yet, as I put myself in the shoes of the SaaS vendor the last thing I would want to do is possibly slow down the sales cycle by bringing up governance and organizational readiness topics such as policies, processes or people that wasn’t directly related to my particular technology.  These topics are somewhat related to the technology but it’s more about the organizational readiness by the customers themselves.  We must remember that these applications are promoting their solutions to enterprise organizations, not consumer.  Therefore, I would like to give one specific example of what caused my “Governance Gone!” nightmare.

 

Wild! 

As seen below in the photo below (not to the left), Salesforce.com introduced their new “marketing cloud”.  At the Dreamforce conference they setup an example of the ‘Dreamforce Social Media Command Center’.  They had a full-time agent at each of several work stations.  Each of these work stations was monitoring a different social media feed.  One each for Facebook, Chatter, Twitter, LinkedIn, YouTube and maybe even a few other social networks to provide an example of a Social Media Command Center and how this could be a reality within your particular organization.  As I saw this incredible activity of feeds, tweets, #hashtags, likes, posts and other real-time social interaction – this is where it really struck me about Governance (or lack thereof in this scenario).  It was Wild!

These are the types of things I was thinking to myself, not from a technology perspective itself, but rather ‘are these people considering the following types of items’ before going buck-wild to immediately implement this type of Command Center within their own organizations:

  • People:
    • Since these are mostly real-time conversations and, naturally, the business wants to represent themselves professionally, what type of special training will be required for this new type of social media command center operator?
  • Policy:
    • As we all know, social networks are filled with people that sometimes spew nasty, disgusting or plain hateful messages because they think they are completely anonymous to the world.  In these cases what is the organizations policy about any responses, deletion of messages or any other action?
  • Process:
    • With this gluttony of electronic information overload from such a wide ranging variety of sources, in different formats and with such a diverse contextually meaning, what is the process to accurately analyze the data?  After all, I would imagine that video-’gamers’ are quite active on these types of social networks and “rad”, “bad” or “bitchin’” don’t quite translate into the true meaning if you just consider the official dictionary definition of a word or phrase.

In summary, in our zeal to innovate and offer powerful, useful, as well as, truly remarkable technology, which is going to revolutionize the way we do business, we should not be in such a rush to not consider and overlook an organizations preparedness from a governance standpoint.  Great technology is not always good enough.  If your organization decides to not consider well-thought out governance plans then the “Governance Gone!  Wild!” bus may be paying you a visit sooner than expected!

Crossing the ECM/Capture Chasm – ‘This is the Renaissance’

Marc Benioff, Salesforce.com CEO, has been famously quoted on his opinion of cloud computing in terms of saturation-point, as well as technology innovation, for a viable business model.

“This is the heyday of the Cloud. This is the Renaissance.

We are in the Great Time. ”

…and he continues…

 “So we’re still at the very, very beginning.

We are in the first innings of Cloud Computing.

This is still the Renaissance. ”

While this is just one man’s opinion I personally happen to think he is absolutely correct.  We truly are in the first innings and, in particularly, as it relates to Capture and ECM moving to the cloud.  Future innings have yet to be played.  In this baseball analogy the convergence of old-school “traditional – behind the firewall” technology and new “innovative – cloud collaboration/mobile” technology are on a crash course of epic proportions.

Then on 9/6/2012 as Jeff Bezos, Amazon.com CEO, was proudly introducing his companies’ new Kindle Fire tablet device he was quoted as saying the following:

“We want to make money when people use our devices, not when they buy our devices.”

 

Salesforce.com reinventing themselves

Let’s take a high-level look how Salesforce.com’s business has changed over the years since the company started business in 1999.  They started with their (1) core Customer Relationship Management (CRM) service and then they (2) offered a development platform.  Next, they (3) built an ecosystem of development partners, and then they created sales and marketing programs to (4) resell third-party as well as additional Salesforce.com branded-services.  All along, they have been strong in their advocacy of (5) using mobile devices so they have provided pre-built applications and also development tools for integrators to create mobile applications for Salesforce.com.

 

Amazon.com reinventing themselves

Just like Salesfore.com reinventing themselves; Amazon.com has also done a great job on continually enhancing their business and the formula to success, at a high-level, is amazingly similar.  First, Amazon.com had their (1) core business of electronic commerce selling books and music items.  Next, they (2) built a platform and exposed their product information via Web Services.  Once they offered these Web Services, third-party web sites could integrate and (3) sell products directly from the Amazon.com online catalog with Amazon Affiliates.  Amazon realized their Web Services were world-class and their data center infrastructure could be additional sources of revenue so they started offering Amazon Web Services (AWS) for software developers to (4) create new applications other than just e-commerce.  And, of course, with the recent aggressive announcements with Kindle Fire, Amazon has made a huge investment in the future of (5) delivering content, over the long-term, to mobile devices as a financial business model, not when customers purchase the hardware itself.

 

Cloud Capture Convergence

This is not to say that this convergence of Traditional technology and Cloud technology is necessarily a bad thing and, in fact, can be quite good.  For example, ECM systems (or Systems of Record2) have a long history of positive results if implemented and governed properly.  There really is no question about this, however the truth of the matter is that with this legacy comes baggage which slows down technology innovation.  Baggage just means that there is an existing customer base that you must support and there is a feature improvement list gathered from customer feedback that is probably quite extensive.  Also, from a software architecture standpoint, the software was not engineered with modern capabilities such as mulitenancy, web services connectivity or thin client design.

However, on the complete other end of the technology spectrum you have a whole host of cloud-based, Software as a Service (SaaS) applications (or Systems of Engagement) which are highly collaborative with these modern capabilities, yet most of them lack the most basic capability in terms of enterprise-type features that have proven ROI over the years.  One of the most basic productivity-enhancing and cost-reducing capabilities missing, of course, is automatic Data Capture.  The cost of your investment is really easy to calculate just with the number of labor hours that can be recouped simply by eliminating manual data entry.  I admire these companies of being so forward-thinking that they overlook the obvious.

 

The formula to success is rather obvious

So what’s the point of me pointing out these bold comments by these CEO’s from some of the more successful cloud companies?  The point is that both Amazon.com and Salesforce.com have quite similar business models now, yet they were born very different companies as their core business.  These companies are quickly transforming into “services” companies.  Both of these companies have fully-embraced cloud as a business model, not just a casual interest, or a fad that will fade away.  Both companies have built amazing technology and integration platforms for developers to quickly and easily create powerful applications like never before.  Each company has created two of the most thriving and robust ecosystems in computing history with partners gladly and enthusiastically promoting solutions built on these respective platforms.  Then one of the newest similarities of these two successful cloud companies is their absolute focus on using mobile devices as a delivery method for their content and services.

 

The application of the future

So now for my own bold prediction.  As these cloud applications evolve they, too, will start to incorporate core functionality such as automatic Data Capture themselves directly into their applications or mash-up software applications will be created that deliver the realization of best-of-breed solutions.  Let’s use two famous companies and describe the future of a best-of-breed business productivity software application, with specific details.  First, in the “traditional/behind-the firewall” ECM business let’s take Microsoft SharePoint Server.  Unquestionably one of the most popular ECM systems in the industry and very ‘disruptive’ since Microsoft starting sincerely promoting SharePoint as more of a true ECM solution instead of just a collaboration tool.  Secondly, in the “cloud/collaboration-mobile” business let’s take a look at Box.  Box is also a leader in their respective market space of cloud storage with high-security and easily accessable content via mobile devices.  (Admittedly, Box is a much smaller, newer start-up company but a leader none-the-less.)  ‘Where am I going with this vision?’ you might be asking yourself since you might be aware of Box’s infamous bashing of SharePoint as seen below in this billboard advertisement.  Well since these early days the rhetoric has been tempered quite a lot, in my opinion, and might I even dare to say that using each products respective strengths can help achieve the ultimate in business efficiency?

From a pure data capture and ECM standpoint, SharePoint has features that Box simply does not offer.  This includes a robust metadata framework, this also includes enterprise search and managed metadata just to name a few features that inhibit Box from serious contention if an organization requires these traditional ECM capabilities.  However, SharePoint has its own deficiencies and right now one of these areas is poor support for mobile devices.  Box absolutely excels in the area of mobile application development because their service was built with a “mobile first” mentality.  So what if we could blend the positive qualities into one to provide users with the functionality they desire on mobile, yet still adhere to traditional ECM policy and governance with metadata support?

The answer is “you can”.  Through the beauty of modern integration techniques users can now view, manage and edit documents stored in Microsoft SharePoint through the Box user interface on mobile devices.  Just imagine the enhanced productivity that can be achieved through a highly usable experience for the users themselves but also the piece-of-mind that your organization is not sacrificing critical features necessary to run an effective business.

This is the vision of the application of the future.  Remember, “we are in the first innings – This is the Renaissance.  We are in the Great Time.”

 

More information:

1Geoffrey Moore:  “Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers” (amazon.com paperback)

2John Mancini:  “A future history of content management” (slideshare.net presentation)

Frankie-the-frustrated worker dealing with lack of direct Line of Business integration and Manual Data Entry

For this particular blog post I would like to use a light-hearted approach to a major problem.  The problem is lost productivity and user frustration around populating data into Line of Business applications via Manual Data Entry versus Automation.

To illustrate my point let’s take one of the most popular Software as a Service (SaaS) applications ever, Salesforce.com.  And while the application is absolutely simple to use and easy to manage, what lacks is the ability to take information from paper and/or an image and put it directly into Salesforce.com database fields.
1.  Let’s take a moment to go through the steps to import data into Salesforce.com and follow the steps Frankie-the-frustrated worker must take to get this task done.
2.  Commentary of Frankie-the-frustrated worker:
“Frustrating!  Step 1 of 7????”
3.  Commentary of Frankie-the-frustrated worker:
“MORE FRUSTRATING!!!  WASTING TIME!!!”
4.  Commentary of Frankie-the-frustrated worker:
“MORE THAN EVER FRUSTRATED!!!!!!!!!  
WASTING TIME, MONEY, AND ENERGY!!!!!!!!!!!” 
5.  Commentary of Frankie-the-frustrated worker:
 “FORGET IT!!!!!!!!!!!! 
 THIS WILL NEVER END!!!!!!!!!!!!!!!!! 
 WHY IS IT LIKE THIS????? 
 ISN’T THERE AN EASIER WAY????????????????” 

Education and modern technology reduce Frankie’s frustration

Are we still living in the stone age when it comes to data entry into computer systems?  Isn’t there a more efficient method to automatically populate data in your software application instead of costly manual data entry?  It’s 2012 after all, not 1912.  Why do we accept such primitive methods of data entry?
Answer:  Because we need to educate the market on the capabilities of capture technologies.  We also need to strive to make integration and usage as easy as possible.  If you build it, they will come.
Eliminating Frankie’s frustration with Ubiquitous Information Capture
Realizing the dream of Ubiquitous Information Capture directly into applications is much easier than you might think but we must educate the market on current capabilities.  The idea is simple, yet highly effective.  Embed the ability to take photos with a smart phone and/or capture paper documents from a scanning device directly into your software application.  Note that all I’ve done in the screen prints below is add a small icon of a camera and scanner directly into my CloudConnectMashup software application.
Now, I can offer my users a truly great user experience because contributing information is nearly effortless and removes pain associated with manual data entry.  This translates directly into reduced operational costs, improved efficiencies and an overall better work environment.
Think about all the lost opportunities to drastically reduce labor costs, most likely in the billions if not trillions of dollars, associated with manual data entry in just the use cases below:
  • Transportation applications with Bills of Lading, Proof of Deliveries, Trip Sheet or Scale Tickets
  • Field Service applications with Proof of Work delivered, Vehicle Identification Number, Work Orders or Assessment documentation
  • Contracts Management applications with Amendments, Terms and Conditions or License Agreements
  • Invoice Management applications with Invoices, corresponding Packing Lists or Proof of Performance
  • Sales/Contact Relationship Management applications with Business Cards, Agreements or Correspondences
Do you know a Frankie in your organization?  Do you have a story, good or bad, to tell?  We’d love to hear your feedback.

Salesforce (report of $140 million from State Farm Insurance) and Concur $1.4 billion from GSA

As of my writing this blog, 8/13/2012, this news is only a rumor so I want to preface my post, but Salesforce.com reported scored a $140 million dollar deal from State Farm Insurance:

http://allthingsd.com/20120813/salesforce-com-just-landed-its-biggest-deal-ever-but-cant-brag-about-it/?reflink=ATD_yahoo_ticker

What isn’t rumor is that Concur was awarded a $1.4 billion dollar contract from the General Service Administration (GSA) to provide online travel booking, authorization and voucher-processing services for the next 15 years.

http://www.bizjournals.com/seattle/news/2012/06/05/concur-wins-14b-government-contract.html?ana=yfcpc

The Fad of the Cloud is getting ever-so murky!  #CloudIsAFad

Process is most important

I’ll never forget a simple, yet powerful, comment I heard many years ago that really struck a nerve with me.

I was attending a small local trade show event in Denver.  I was talking about document scanning and storing images at our companies booth to attendees that would stop by for a chat.  One of our technology partners was in the booth next to me and heard my elevator pitch several times.  What I didn’t know, or realize, at the time was that my message was ineffective and boring.  Let me explain.

See….scanning an image and storing it has some, but limited value unless the purpose is just to archive the images for occasional retrieval at a later date.  What this technology partner did was something subtle and amazing (to me at least).  He took my elevator pitch and slightly modified it and, viola!, instantly the simple process I had been describing to the attendees of this trade show became something of genuine interest to them.  What this technology person said was this:

“Instead of scanning to a destination, you can scan to a process.”

Simple, but a powerful statement and instantly scanning documents now took on a whole new meaning and was a sincere business value proposition.

So, on a related note I just read an article in Forbes that was entitled “Forecasting Public Cloud Adoption in the Enterprise”.  In this article the author cited a recent forecast from Gartner on the market size for “Cloud Business Process Services/Business Process as a Service (BPaaS)”.  The most interesting forecast statistic to me personally was the following:

Cloud Business Process Services/Business Process as a Service (BPaaS)

  • Gartner is predicting that BPaaS will grow from $84.1B in 2012 to $144.7B in 2016, generating a global compound annual growth rate of 15%.

$84.1B is 2012 and $144.7B in 2016 surely validates that Business Process is most important and simple storage is basic and lame!  You can read the entire article at the link below:

http://www.forbes.com/sites/louiscolumbus/2012/07/02/forecasting-public-cloud-adoption-in-the-enterprise-2/

Thanks Chris for the terrific insight!

Piece-parts vs. Solutions

A little humor before our message:

Why is the word “solution” so difficult for some to digest?  True, I’m sure the word means different things to different people but to me it’s very straight-forward.  Let me explain.

A “solution” is when the sum of parts collectively comprise a product or service that can be used or consumed without the need for additional parts.  A car, for example, is a “solution”.  Sure it needs gas and occasionally other consumable parts such as tires, oil changes or new wiper blades but the point-is that you can drive this “solution” off of the auto dealers lot ‘as is’.  As technology relates, a computer is an example of a solution.  It already has all the parts put together where you can go into your local computer shop and buy a computer, boot it up, and immediately begin using it.  The hard drive, video card are all integrated and the operating system is already installed.  All you do is some customization of your desktop and add services such as an internet provider or additional software packages.  Simple and easy!

This concept of ‘piece-parts’ vs. ‘solutions’ is the irony of “the cloud”.  Software as a Service (SaaS) applications are the dream of “solutions” realized.  To non-technical persons they would not think anything of all the ‘piece-parts’ that were put together to create something that you just ‘drive-off-the-lot’ as my car analogy in the previous paragraph illustrates.  And this is EXACTLY how it should be, in my humble opinion.  All the technology involved to make a solution should be completely transparent to users and they should not care.  It should just simply work.

I think far too often people fall in love with their ‘piece-part’ and think the world revolves only around their product or service when this is not true.

*Thinking to myself ironically* I guess Cloud Is A Fad and people won’t continue to demand “solutions”.  I guess ease of use and simplicity will never work.  Naw, never, not in a million years *more irony*.  Microsoft Windows with simple point-and-click functionality will never catch on.  Apple iPad’s with large touch screen interfaces and big buttons will never be adopted by the masses.  And, of course, “the cloud” will never be used in the enterprise because it’s just for personal use like Facebook and G-Mail.  It’s just a fad.

I guess the billions, probably even trillions, of dollars in total being spent on building cloud infrastructures and research are pipe dreams.  I guess all the really, super smart technology companies like Microsoft and Oracle will continue to sell traditional on-premise software and not have an aggressive cloud strategy eventually.  Wait, Microsoft introduced Office365 for cloud and Oracle’s Larry Ellison Reveals Oracle’s Public Cloud; Calls Salesforce The ‘Roach Motel’ Of Cloud Services.

It’s ON folks.  The opportunities within the emerging cloud marketplace are tremendous. Whomever delivers the winning formula of offering “solutions” which are highly-effective, yet easy to use and digest will win.  Plain and simple.  ‘Piece-parts’ will remain just that, ‘parts’ with unrealized true potential just like a hard disk drive has no value without software.  And software has no value without processing and storage.

 

Development Platform

Boy was that easy, simple and effective!

What is you you ask?  You are reading it right now.  Creating this web site with a highly-effective blog from WordPress , then adding a Content Management system from Joomla , then adding a testing/education application from moodle , and then adding a social portal from elgg  took me maybe a grand total of one hour time.  This is not to brag but rather to demonstrate the fact how far we have come regarding the great progress of offering simple, yet highly-effective point-and-click tools to make powerful applications.

This web site is an example of just this.  It cost me a grand total of the domain fee of ~$10/year plus one year of hosting at ~$60/year.  ~$70 total!  All the software is open source and free to use for non commercial usage.  A great deal, in my opinion.

Anyhow, I remember all that not long ago how I would have had to manually install databases and configure connectors and mashup applications.  It was doable but time-consuming and frustrating.  This ease of use allowed me to jump right into settings up this web site exactly how I want it to be from a functionality standpoint instead of dealing with all the technical details of getting everything working correctly.

I think this type of dynamic is what is going to be changing in the Information Technology world.  Traditional IT folks will need to become more agile on enhancing business processes or become more focused on creating useful tools instead of the details of software installation, patching updates and/or upgrades.  In other words, I can have my applications hosted in ‘the cloud’ where a service provider does all the low-level technical things that still need to be done, but I can channel my energy to more productive activities.

The idea of a Development Platform being so easy to use, yet powerful enough to be deployed for enterprise applications is here to stay.  It’s a way to easily jump start your path to efficiency!

What do you think?

CloudIsAFad.com is born

Whelp folks – Welcome to Cloud Is A Fad.com!

This web site is born out of the idea that a few of my friends share regarding “cloud computing”.  Often times we hear from non-believers, naysayers and doubters that “cloud computing” is just a passing ‘fad’ and will go away.  “No one will ever trust their sensitive information in ‘the cloud'” or “It’s just for personal use and it will never be embraced by enterprise organizations” is what they say.

“Ohhh realllllyyyyy???” is my typical response.  Ever use Gmail?  Ever use Facebook?  Google Docs?  All cloud.  Online Banking?  “No one will ever trust their financial information online”.  Ever buy something from Amazon.com?  Cloud.

So, long story short, this web site is created with an ironic spin to the notion that “Cloud Is A Fad”.  We invite your participation.