Chapter Two · 2006–Today
Cloud market share: who actually runs it
Two decades after EC2 launched, the market looks less like an open field and more like three companies renting out the internet — plus a fast-growing tier of newcomers built specifically to run AI workloads.
| Provider | Approx. market share | Q1 2026 growth | Notable figure |
|---|---|---|---|
| AWS | ~30% | +28% YoY | Launched 2006; still the largest single provider by revenue and share |
| Microsoft Azure | ~24% | +40% YoY | Growing faster than AWS on a large and expanding base |
| Google Cloud | ~13% | +63% YoY | Fastest-growing of the three; reached sustained profitability in 2025 |
| Neoclouds (CoreWeave, Crusoe, Nebius & others) | ~5% | — | AI-workload-specific providers; forecast to reach ~20% of a ~$267B AI-cloud segment by 2030 |
Enterprise adoption
- 94%Of enterprises now run at least some workloads in the cloud
- 87%Run a multi-cloud strategy across more than one provider
- 73%Operate a hybrid setup mixing cloud and on-premises infrastructure
- 45%Share of total enterprise IT spending now going to public cloud, up from roughly 17% in 2021